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Eovj Navigating The Final Frontier (Of Payments)
 In the age of eCommerce, as platforms and enterprises expand their reach across borders, embedding payments into the mix can help tap new markets and consumers.But as Nick Farrow, head of bank partnerships with Modern Treasury, told PYMNTS, the sheer number of technological challenges in the mix can prove daunting. Everyone wants payments to be easier, simpler, faster and cheaper,  he said, adding,  [but] the rubber really hits the road when youve got to move money between two parties and youve got to convince the bank that its safe. That isnt an easy task, especially when the regulatory landscape is constantly shifting, as it is currently.Programmatic MoneyFarrow said that as countries and regions adopt faster payment rails and seek to make cross-border transactions cheaper, theres been an embrace of programmatic money. At its core, this is the elimination of t stanley canada he manual w stanley cup ork involved in moving money,  he said, but doing so involves an engineering challenge 鈥?especially when companies move thousands of payments a day through banks.Reconciliation is also a challenge, and so is accuracy. Many companies are still grappling with legacy software systems and there is continuous room for improvements.The conversation came against the backdrop where Modern Treasury an stanley cup d Goldman Sachs Transaction Banking announced a collaboration last month to help mutual clients embrace embedded payments, adding that functionality to their own products and services.Learn more: Modern Treasury Collabs  Mscf Zilliant to Integrate AI Across Pricing Lifecycle Management Solutions
 There   a saying in retail that goes, Nobody cares who did it first; they care who did it best. T stanley butelka he fast-moving nature of the tech industry means that there   always a chance for the next guy to steal the spotlight from the last cycle   winner, and Sony is trying to do just that.Wired reported on Sony   Xperia Agent, a modular take on Amazon   hands-free digital personal assistant and at-home Bluetooth speaker, Amazon Echo. One of Sony   flagship launches at this year   Mobile World Congress, Don Mesa, head of marketing for North Americ stanley cup a at Sony, explained how his company hopes the Xperia Agent can one day be the instantly upgradeable at-home digital assistant that Amazon   Echo can ;t.Key to that is the suite of add-on attachments that Sony plans to sell with the base Xperia Agent device, which functions similarly to the Echo. However, Wired noted that Sony wants to make the way its聽customers interact with the Agent even more flexible and inclusive than the voice-based instructions for Amazon   device. With add-ons like the Xperia Ear headset, the Xperia Eye  stanley cup camera and the Xperia Projector, Sony thinks customers are going to jump at the chance to customize their Agents to create a composite that matches the most common ways they like to interact with the Internet of Things around them 鈥斅燽e that speech, movement or sight.That, plus its design with an articulating head and blinking eyes, makes Mesa think