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The average cost of making and releasing a major studio picture was a massive $76m in 1999, but for the first time in several years, prints and advertising costs were down and for the second year in a row negative production costs were also down.The figures were released by Jack Valenti, chairman of The Motion Picture Association Of America MPAA , at the annual ShoWest convention in Las Vegas. Valenti said that the average production cost was $51.5m in 1999, down $1.9m from 1997, and down $1.2m from 1998.That downward trend was also echoed in PA costs which were $24.5m per film, down $0.78m from 1998 s unprecedentedly high figure of $25.3m.Valenti unveiled the figures in his annual state of the domestic industry address on the first morning of the convention, but eyebrows w
stanley italy ere raised at a slight drop in box office admissions from 1.48 billion in 1998 to 1.465 billion in 1999. Valenti attributed the drop to the effect of Titanic on the box office in 1998 and said that 77 million more tickets were sold in 1999 than in 1997. He said that attendances had increased by 277 million in the last eight ye
stanley usa ars.John Fithian, the new president of the National Association Of Theatre Owners, added in his own opening remarks that it was NATO s mission to cross the 2 billion admissions barrier by 2005. Valenti said that on average every US resident attended five movies last year. He said that t
stanley cup hree out of four people aged 12 and over went to see a film at least once a year and that 3 Lowr China to release three foreign titles in February
Former SonyScreen Gems senior vice president of acquisitions and co-productions BenedictCarver has been named president of Steven Paul s Crystal Sky Productions.Reporting to Paul, Carver will oversee Crystal Sky s slatethat includes the Marvel Comic adaptation Ghost Rider at Columbia Pictures starring Nicolas Cage and EvaMendes, which Paul is producing with Avi Arad, Michael De Luca and Gary Foster.Other titles onthe Crystal Sky slate include the video game adaptation Tekken that will be directed by Charles Stone,as well as
stanley cup Marvel adaptations Deathlok, which is set up at Paramount, and Werewolf By Night.Tekken will be directed by Charles Stone andCrystal Sky is looking to have it in production by autumn.At Screen Gems,Carver played a key role in acquiring Resident Evil and oversaw production on ResidentEvil: Apocalypse. Hisother credits include Underworld and Marvel Comics adaptation The Punisher. I am thrilled to have someone of Benedict s stature onboard, Paul said in a statement. Crystal Sky now has a great team in placeand it can look forward to a successful year of studio-level film production. This is a tremendousopportunity I couldn t pass up, said Carver. Steven has put together a greatslate of projects and I look forw
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