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 Personalization is a proven tool to boost engagement. According to a 2018 Epsilon study, 80% of consumers are more likely to make a purchase when brands offer personalized experiences   e.g., websites, emails and text messages. But personalization is often easier said than done. Sixty-three percent of marketing organizations responding to a 2021 Gartner poll said that they continue to struggle with personalization, particularly with implementing technologies like AI and machine learning.That   partially due to a lack of trust in AI. But Movable Ink Vivek Sharma argues that AI must be embraced   thoughtfully, of course   if mar air force keters are to achieve personalization across every channel. It s no longer optional for brands to connect with consumers in more personalized ways. Cons airmaxplus umers have greater expectations than at any other time in history and personalization and one adidas original campus -to-one marketing have become the strategic imperatives,  Sharma told TechCrunch via  Jyht AI data security startup Cyera confirms $300M raise at a $1.4B valuation
 That   a leap from its $130 million valuation reported last October. Triller   founder and CEO Mike Lu declined to comment, although another executive confirmed the funding with Dot.la.The app has emerged as what many see as a TikTok replacement, but it has been around since 2015, two years before TikTok   debut, and has its own  identity and ecosystem,  the founder insisted.According to Lu, Triller was already recording & 8220 ignificant growth  even before the Trump administration began mulling a salomon gtx  ban or a forced sale of TikTok, although he also admitted the app is getting a boost from the TikTok backlash. 35 million new users joined Triller just within the last few days. The app has so far collected 250 million downloads wo salomon xt rldwide.The Los Angeles-based startup still has  salomon supercross a long way to catch up with TikTok, which crossed 2 billion downloads in April. The rivals both tout their capability to let users match videos with music, a defining feature for t