Stylization and realism
https://stepico.com/blog/stylization-vs-realism-in-game-art/ are two main directions in game art that define both the visual identity of a game and its production requirements. Realism focuses on lifelike visuals, detailed textures, and physically accurate lighting to create immersion, while stylization simplifies or exaggerates forms to achieve a distinctive and readable artistic style.
From a production standpoint, realism is usually more expensive due to higher asset complexity and technical demands, as well as the need for continuous visual upgrades to stay competitive. Stylization can be more cost-effective, but only when the art direction is well-planned; otherwise, it can lead to inconsistencies and additional iteration costs. The final choice depends on project goals, audience, and budget — realism suits immersive, cinematic games, while stylization is better for clear, stylized, and long-lasting visual design.